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Friday, September 06, 2013
Putting America Back To Work - "Consumers are hungry for a sense of community. (Locally made) goods have a distinctive character and authenticity."
Many ideas focused on opportunities in regional and local commerce.
"Consumers are hungry for a sense of community. (Locally made) goods have a distinctive character and authenticity." - Rajeev Batra, PH.D, University of Michigan Ross School of Business.
I think this argument is especially valuable in the world of local, regional and specialty foods.
Putting America Back to Work: 5 Ways 'Made in the USA' Is Staging a Comeback. Parade Magazine Sept 1, 2013
Photo credit: Michael Edwards and Parade Magazine
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